Turn Your Website Into a 24/7 Employee
Starting with Design & UX
Start Where You Need Support:
Your website isn’t just a portfolio; consider it infrastructure. And when it’s designed strategically, it stops being a pretty brochure and starts functioning like a trained employee – converting leads, guiding decisions and supporting sales without you needing to be constantly “on.”
This page curates content around Site Design & UX, the first domain inside the Sites, Strategy y Systems con Intención™ framework. From narrative to flow to audits, this is where we start turning structure into support.
Site Narrative
What your business stands for, how it speaks and why anyone should trust it.
Voice, values, cultural context, positioning and capacity.
- Small Business Systems Got You Stuck? You’re Not the Bottleneck – Your Systems Are Misaligned
- Outdated Website, Evolving Brand? Why Your Site Still Sounds Like 3 Versions Ago
- Feeling Stuck in Business? It’s Not Mindset, It’s Structure
- Website vs. Social Media: Why Founders Building for Legacy Can’t Skip the Site
Site Foundations
The core structure that makes your site usable, readable and findable.
Page roles, navigation, mobile UX and the backend bones that hold it all up.
Pages & Pathways
Your site isn’t a brochure, it needs a journey.
Guide your people from stranger to sold with intentional flow.
UX & Conversion Flow
Every click is a conversation. Let’s make sure it flows.
Layout, pacing, CTA logic and design that moves people through sin confusión.
Latest Posts
Common Site Mistakes
From performative homepages to mystery-meat menus, we’re naming what’s not working.
These aren’t failures, they’re friction points you can fix.
Site Optimization & Audits
Your site is live, but is it doing its job?
We review what’s working, what’s leaking and what needs a gentle structural realignment.
Site-as-Employee Principles
Your website should work harder than your Instagram.
This is how we build sites that qualify, nurture and convert even when you’re OOO.