Welcome!
A proud Latina (Nuyoflorican) marketing nerd with over a decade in the game – currently working full-time at a agency by day, helping purpose-driven businesses build sustainable strategies on the side.
My vibe? Custom strategies that turn your website into a business partner, not just a pretty page. I mix content, data, SEO, automation and design to build a site that works for you. Together, we’ll create a strategy that drives traffic, boosts conversions and helps your business grow sustainably.
About the GIrl
Born with a love for bright colors, rhythmic beats and the New York Mets, my journey began making websites at the age of seven. Except it was on Homestead tinkering with pixels and code and not necessarily the prettiest things you have seen. I was a curious niña and I was hooked, not just on the techy stuff but on the human touch behind it—the science of what makes us click (literally and figuratively), the magic of shared stories and the bond of community. Over time, I turned this passion for people and websites into a career that blends creativity, trends and pop culture.
With a BA in Advertising/Public Relations, a comprehensive array of marketing and life/mindset coaching certifications and a dual passion for marketing and web design, I’ve gained valuable experience across diverse industries. From working with non-profits to collaborating with multi-million dollar businesses, I’ve honed my ability to blend strategy and creativity. Each project has pushed me to evolve and expand my skills and now, I’m excited to bring that expertise to you – helping your business thrive with a personalized digital strategy.
THE 411
A marketer, web strategist and designer with over a decade of experience under my belt.
More than 100 businesses impacted by websites I’ve created strategy-first and built pa’ durar.
Articles, books, podcasts, and trainings consumed (y counting) – porque I never stop learning.
Proud first-gen college grad from UCF’s Advertising/Public Relations program. #ChargeOn
Certified as a Professional Life Coach in 2019 to deepen how I support clients - mindset meets marketing.
Graduate of Leadership Osceola and LEAD Scholars at UCF. Leading with purpose isn’t optional.
More Details
Your Business’s Not the Problem.
You Are. 💀 Kidding. Kind of.
Lovingly roast your biz habits. Then fix them. One quiz. One trait. One plan to get you unstuck.
Marketing chisme? Right this way.
Pull up a seat. Your biz deserves better than generic advice.
Warning: Opening these emails may cause spontaneous clarity, confident marketing moves and the urge to unsubscribe from mediocre advice. Includes real strategy, fewer burnout spirals and the occasional unsolicited *NSYNC reference. Read responsibly.
Not sure what "toxic trait" is holding your business back? This quiz knows.